Our Priority is Clear, Investor First!
We live in an era of information overload. In financial services industry, there is also an overload of jargons. Various participants of the financial services industry are undertaking many investor education initiatives, but the efforts are clearly not enough. Also, because various people and entities are educating investors using content and means that are not standardized, it creates further confusion for the individual investors.
NISM’s InvestorFirst.in is an attempt to collaborate with all stakeholders of the industry (investors, regulators, stock exchanges, depositories, companies offering financial products & services, media, bloggers, neutral bodies etc.) and work together to impart knowledge and skills required for individuals to understand, select and effectively use financial products/services that meet their needs.
While each of the stakeholders will continue with their own efforts of investor education, NISM would like to be a knowledge partner and offer resources like educational content, tools, training etc. This will help in avoiding duplication of efforts required for content creation and create a standardized set of material and processes. This will not only aid in delivery of educational initiatives, it will also make it easier for investors to understand and apply what they have learnt in practice.
We are happy to see many business entities and individuals taking the mission of spreading financial literacy very seriously and we look forward to partner with them. But there is also an unfortunate truth where business entities hide the possible downside of certain financial products and use unfair selling practices that lead to confusion and mis-selling. Such efforts ultimately end up in financial crisis, mis-trust and give a bad name to the industry. This light-hearted cartoon strip portrays a very serious problem:
NISM is a not-for-profit institution established by SEBI with a vision to lead, catalyze and deliver educational initiatives. At InvestorFirst.in, as the name itself suggests, an investor’s interest will be ahead of everything else. For business entities also the objective should be no different.
Our website InvestorFirst.in is live now in public beta mode. We welcome your feedback and suggestions. We are keen to collaborate with like-minded people and organizations to create a nation of financially literate citizens. Let’s collaborate!
Investor first seem simple and clear.i am happy to know about new certification CPFA also.Surely, this initiatives will enhance professional knowledge among BFSI people and investing community as a whole.This was really lacking in the past.So, pls promote it through possible way for better Advising of our citizens.
The initiative is good. Can you start a new coloumn for investment advises.This will help a lot of people to save their money through sound investment advices.
Thanks Csshaastry. Please email your profile to deven.shah [AT] nism.ac.in
The conceptualization and the presentation are excellent. I am an active promoter of investments at my office space as I believe that everyone must “start investing before it is too late”. I would like to share/receive more information from NISM and propagate it to the youngsters at my workplace. Excellent work by NISM!
Thanks Gajendra. For any business to flourish on a long-term basis it is vital to ensure that it delivers good value to the clients. So the statement “What is good for the client is also good for the firm” is an eternal truth
Thanks Anuroop. Please email your profile to deven.shah [AT] nism.ac.in
Thanks Divakar. Gradually, we will also be rolling out content and tools that are specifically meant for financial advisors.
Like to get associated with you for long term, please let me know how can we be helpfull to each other
Thats a wonderful initiative by NISM. Its been a long due..I guess the time has now come to put investor interest first because T rowe Price Jr has rightly said once ” What is good for the client is also good for the firm”
Excellent initiative. It is not only useful to public in general but also for the financial advisors who work hard to meet the financial goals of their clients. Kudos to your efforts.
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